THE sweet taste of success is beckoning Uttoxeter runners as they prepare to once again pull on their trainers for a JCB charity race.
This year there will be an extra incentive to cross the finish line first at the annual JCB Lakeside Five and Fun Run as veteran runner and keen baker Mick Grindey will be making a batch of his favourite raspberry-filled cupcakes to hand out to the first 31 runners across the line – one for every year the race has been run.
A field of around 400 is set to start the five-mile senior race and 2.3-mile fun run, which takes place at JCB’s World Headquarters, in Rocester, on Thursday, July 17.
The line-up will include Mr Grindey, of Uttoxeter, who is one of only two people to have competed in every race – the other being Charles Bevan, 67, of Abbots Bromley.
The 52-year-old, who helps to organise the event, said: “I’m hoping the cakes will be a sweet reward for those front runners who need a little more incentive to get over the finish line. I have been baking for my family, my work colleagues and to raise money for charity for around 15 years now and one of my favourites is the raspberry-filled cupcake – they always seem to go down well.”
This year’s event is sponsored by JCB Agriculture and those who cross the line will receive a medal to mark the occasion. All proceeds will be donated to the Staffordshire NSPCC.
More than 150 people have registered for the event, which costs £10 for non-affiliated runners and £8 for JCB employees and registered runners. Fun run registration costs £5.
Registration forms are available to download from the JCB Lakeside Club at www.jcb-lakeside-club.co.uk
Runners are also preparing to get dirty on Saturday as the JCB Mud Run returns with a record 2,700 entrants are lining up to compete – almost treble last year’s number.
The event will see competitors negotiate hurdles and wallow through mud on a five-mile course to raise thousands of pounds for the work of the NSPCC in Staffordshire.