ROCESTER-BASED digger giant JCB is to hold a charity fun run with a difference next month which could leave competitors a little muddy.
On Saturday, November 10, 1,500 people will take part in the first UK JCB Mud Run to help raise money for the firm’s nominated charity the NSPCC.
The event will take place on JCB land near the Rocester headquarters and competitors will be transported to the start to run, walk, slither and slide their way around 20 obstacles across a fivemile course.
JCB is working with specialist challenge event organiser Eight Point Two to build, excavate, construct and lift challenging obstacles into place that competitors will climb over, swim through, swing across and slide down in this charity mud run that will test the endurance, co-ordination and strength of the participants.
Matt McClurg, JCB’s worldwide marketing director said: “Mud runs are increasing in popularity around the world and this will be a real fun way of raising money for JCB’s NSPCC Appeal.
“In addition, the strength and endurance needed to complete the course fits well with JCB’s brand and machines.” Joe Miller, 23, of Uttoxeter, works at the Rocester headquarters and has already signed up for the mud run.
He said: “I can’t wait to take part and as well as being a good test of my fitness, it should be a great fun day out, as well as raising money for a cause which will help children in Staffordshire.” Eight Point Two has been creating challenge events since 2001 and its increasing portfolio of races and challenges meant that it was the obvious choice when JCB decided to hold this event to raise funds for its £1 million NSPCC Appeal.
Ian Loombe from Eight Point Two added: “Working with JCB means that we have access to a fantastic event site and some amazing kit to build our obstacles with — we really have been able to let our imagination run wild.” JCB’s US plant in Savannah, Georgia has held mud runs in recent years which have proved massively successful.
Entry for the UK event is strictly limited to 1,500 places and every penny of every registration fee will be donated to the NSPCC.
Competitors will be allowed to be cheered on by supporters but these must also be registered in advance to ensure that they can be transported to the start. There are no facilities for parking at the event site.
Anyone who wants to accept the challenge and take on the first ever JCB Mud Run can enter at www.eightpointtwo.co.uk — deadline for entries is November 9.
Competitors can choose to run as an individual or as a team of four. JCB is keen for their staff to take part in this exciting event and are offering discounted entry for JCB employees.